The Challenge An exciting opportunity has arisen at Haier Europe. The Company is on a journey to achieve ambitious business growth and leadership objectives in the region, and we need someone who is passionate, proactive, self-driven and motivated to join a team of open-minded individuals. We are looking for an individual who demonstrates the core values of the Haier’s attitude: entrepreneurship and innovation, zero distance to consumers and IoT & Ecosystem thinking. A true change agent with an agile approach thriving for idea contamination and with a hyper-collaborative approach that breaks silos and creates an open ecosystem. What you will do As a Product Marketing Intern, you will gain a comprehensive 360° view of the product marketing process, taking part in end-to-end project management. You will be given ownership of your daily tasks and will work independently within a fast-paced, agile environment. While no two days are the same, your responsibilities will typically include: Conducting competitor analysis and gathering consumer insights (e.g. benchmarking, product reviews) Supporting the product development process for small domestic appliances using the Product Lifecycle Management (PLM) system Assisting with go-to-market activities, including the creation of BTL (Below The Line) materials, IoT app content, and product samples What you need to succeed - Neolaureate or student in Marketing, Economics, Management or other similar fields - Good knowledge of Microsoft Office proficient user of Excel - Fluent in Chinese and English, proficiency in Italian will be considered a plus. - Genuine passion for marketing and communication activities, aimed at achieving objectives and working as a team player with a positive and proactive approach. We offer a six-month paid internship 800 euro, smart working, free company canteen Place of work: Brugherio (MB) Are you ready to join us?